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What mjdsgn does.

Design rooted in strategy. Craft in service of purpose.

The businesses I work with are rarely short of expertise. What they're often short of is a visual system that communicates it. These services exist to close that gap across brand identity, print and packaging, visual communication and digital.
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A visual identity system that communicates what your business stands for before a word is read, and holds that impression across every touchpoint. Built from a genuine understanding of your sector and your audience, not from a template.

Who this is for

Founder-led practices building credibility in competitive fields. Scottish artisans ready for the next tier of representation. Businesses that have outgrown their current identity and need a system that scales with them.

    • Logo and mark development

    • Brand guidelines document

    • Typography and colour system

    • Stationery and initial application assets

    • Brand handover and usage guide

Brand identity projects start from £8,000.

Identity Design

The foundation everything else is built on.
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Packaging and print that earns the product's price before the customer has lifted it from the shelf. From whisky labels to artisan lookbooks, every format is treated as an extension of the brand — designed with shelf presence, print specification and commercial impact as the primary brief.

Who this is for

Craft and spirits producers preparing for retail listings, export markets or range extensions. Scottish makers whose work is ready for a gallery, a design store or an international buyer. Any business where the physical product is the primary sales tool.

Brand identity and packaging designed together as a single system produce better results than commissioning them separately, one brief, one visual language from the start. Ask about combined project pricing in the discovery conversation.

    • Packaging design and system development

    • Label design

    • Single SKU and range systems

    • Multi-format print asset production

    • Production-ready file preparation

    • Printer liaison and proofing support

Packaging projects from £4,500 per SKU.

Full product systems from £12,000.

Print & Packaging

A great product presented poorly loses to a mediocre product presented well. Every time.

What my clients say

"Mike brought fresh ideas to our thinking, particularly around how images could be integrated within the lettering used for the company name and also innovation involving the integration of green images and energy efficiency. "

Tim Dumenil
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Technical complexity made clear — for the audience that needs to understand it, not just the one that already does. Infographics, reports, stakeholder documents and investor presentations designed to carry authority before the content is read. Data that communicates rather than simply informs.

Who this is for

Energy and infrastructure businesses competing for tenders, funding rounds or policy influence. Consultancies whose technical capability isn't landing with the decision-makers who need to act on it. Any organisation where the gap between expertise and communication is costing them in the rooms that matter.

    • Infographic and technical diagram design

    • Stakeholder and funding report design

    • Investor and client-facing presentation design

    • Pitch deck design

    • Data visualisation

Infographic projects from £4,500

Pitch decks from £4,500

Visual Storytelling

The work is credible. The document presenting it should be too.
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A website that works as hard as your best pitch — clear, credible and built around the audience that matters. Designed and built on Wix or Squarespace with a considered user journey, full mobile optimisation and the visual standard your business has earned. Supported by an annual care plan so it never falls behind the work it represents.

Who this is for

Founder-led practitioners whose digital presence doesn't yet match their professional standing. Businesses launching a new brand or refreshing an existing one. Any client where the website is the first and most important credibility check a prospect runs.

Brand identity and web design commissioned together as a single engagement produce a more consistent result than building them separately — the digital presence and the brand system are designed to work as one from the outset. Ask about combined project pricing in the discovery conversation.

    • Website design and build

    • Wix or Squarespace

    • Mobile optimisation

    • Basic SEO setup

    • Content structure and user journey planning

    • Annual Website Care Plan available from £600/year

Web projects from £5,000

Digital & Web

Someone hears about your business and looks you up. What they find needs to confirm everything that brought them there.

Ready to define your business by design?

Whether you’re launching a new product, preparing for a funding round, or building the brand your business has outgrown, the first conversation is always the right place to start.
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